Our client, a large real estate brokerage, was in need of recruiting engagement and digital lead generation to grow their agent roster.
The problem: Our client had an excellent recruiter, but needed to build consistency in their recruiting flow to maximize the short real estate recruiting period each year.
Our solution: We created an ongoing campaign that combined content generation, email marketing and text marketing to nurture previously identified prospects and set them up on calls and appointments with the client's recruiter.
The results: Our client has had record success with identifying and recruiting the right prospects to their business. Because their recruiter is now able to focus on the in-person relationships, they can set more appointments and worry less about managing the back-end implementation of their recruiting program.